Friday 17 September 2010

The influence of fashion blogs on trends and fashion


This excellent report delves into the world of Fashion Blogging and seeks to understand how enthusiastic unqualified individuals now have a global fashion presence and enough influence to ensure they have seats at major Fashion shows. It's a great overview of how has Web 2.0 has enabled the rise of Fashion Bloggers.

For more information on this theme check out these excellent articles:

The Impact of Bloggers on New York Fashion Week

Style bloggers take centre stage

The influence of fashion blogs on trends and fashion

Bloggers carry growing fashion industry influence

The Influence of Fashion Bloggers on Retail

(the picture is from Scott Schuman's influential fashion blog The Satorialist)

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